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[LIVE RECORDING] How Hosting An In-Person Event Created Countless Brand Partnerships + Exploded Upper Left Ladies' Organic Reach By 300%

 
 

 This week’s episode is the first of its kind on the Cubicle to CEO Podcast! We are bringing you our very first LIVE podcast recording from an event we had with Upper Left Ladies a couple weeks ago at the beautiful Vessel Society in Portland Oregon. 

My friend Jyssica Yelas, co-founder of Upper Left Ladies, and I wanted to share our conversation about how her breakeven event led to a 300% increase in organic reach and countless brand partnerships! We see this episode as a case study within a case study since we recorded this in front of an audience, and were able to have them be part of the conversation as well. This event in and of itself was an opportunity to showcase the value of putting on live events beyond short-term profits by seeing all of the attendees expanding their networks and meeting other female entrepreneurs they can relate with. 

Q&A:

  • 42:55 - Where does Jyss see Upper Left Ladies in 5 year? 
  • ...
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How Gwen Lane Made $1 Million From Investing $100K

 

Want to learn how to get premium partnerships from someone who's worked with brands like Disney, Facebook, Google, American Airlines, Target, Starbucks, Nike and more? Check out Gwen's program, Seven Figure Influencer, where she helps influencers, content creators and entrepreneurs pitch premium partnerships & sell digital offers to their audience 24/7.

Welcome back to the show, friends! This begins a new era on our podcast where we’ll be bringing you weekly interviews with the best & brightest in business to share each founder’s Cubicle to CEO story, breakdown one specific case study with tangible takeaways to apply today, and reveal the person behind the business in our just-for-fun lightning round.

I knew my friend Gwen would be the perfect debut for this new show format, so let me introduce her real quick.

Gwen Lane went from digital marketer to lifestyle blogger to business mentor and now founder of the Seven Figure Influencer program. After...

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Why This Nonprofit CEO Believes in Mentorship (and How She Got Barbie & Barack Obama’s Support Too)

 
 

Answer this week's Question of the Week in our Cubicle to CEO Community Facebook Group NOW for a chance to win a $10 Starbucks gift card!

I’m so excited to kick-off two back to back episodes on our podcast on the topic of mentorship. For our first conversation, I want to introduce you to today’s special guest, Delores Morton. Delores is the CEO of Step Up, one of my favorite non-profit organizations offering mentorship programs to high school girls to reach their full potential and become the next generation of womxn leaders.

With 20 years as an accomplished nonprofit executive designing and leading creative enterprises, Delores has worked with iconic brands like Americorps, L’Oreal, Disney, and Barbie, to create lasting change through philanthropic partnerships. Not to mention, she has been honored as a Champion for Change by President Obama for her work. No big deal, right?

Whether you’re a non-profit leader or a business owner with an...

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Go Beyond Sponsored Posts: This Former GRAMMYs Manager Thinks Outside The Box to Create Long-Term Brand Partnerships

 
 
Leveraging brand partnerships has been a game changer for my business and is something we’re making an even bigger priority going into next year, so I’m really excited to introduce you to today’s guest who has over 9 years of experience in strategizing, negotiating, and executing powerful brand partnerships.

Leveraging brand partnerships has been a game changer for my business and is something we’re making an even bigger priority going into next year, so I’m really excited to introduce you to today’s guest who has over 9 years of experience in strategizing, negotiating, and executing powerful brand partnerships.

As a first generation Asian American, Jenny Dinh Safransky has always been a natural born hustler. In her most recent role as Manager of Partnerships & Business Development at The Recording Academy for The GRAMMYs, she worked closely with brands that are household names like Absolut, Mastercard, Hilton, Trident, Delta and...

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