Birthday Q&A: Ask Me Anything

 

In celebration of my 26th birthday (this Wednesday, May 6th) I am answering your burning questions, both business related and personal. I had so much fun with this episode! I have to say - you guys really showed up and answered some quality questions!

Check out the timestamps below to see who asked what, and where in this episode you can find specific answers!

2:40 - Britney Gardner of The Show Up System: What is the next best thing if you’re not able to do sales calls?

4:30 - What is your favorite & least favorite thing about podcasting?

7:57 -  Heather Stewart of Prosperity Flow Coaching: When you are starting to get coaching clients but you don't have a large library of additional offerings for them to access - what have you found is the best way to keep them in your funnel and keep them engaged with your business?

10:22 - Elizabeth Stuckey of Raise Your Words Design: Do you recommend splitting into separate Instagram accounts if you have two different...

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How to Build Your Personal Brand + Plan a Brand Photoshoot

 

When I say the name “Coca-Cola,” what comes to mind? You can picture the logo right away, right? That is the beauty of branding. Cohesive visual branding is crucial in helping your audience recognize you, and standing out in the online space. In this episode, I’m sharing a clip from a video from my YouTube channel where I break down the importance of creating branded visual content, how you can create more cohesive visual assets for yourself without needing a large budget and tell a story with your visual assets, and a behind the scenes look at my first branded photo shoot back in August.

 

Favorite Takeaways From This Episode

  • Branded photoshoots reflect your brand & lifestyle to help people put a face to the name/logo. 
  • Make sure to plan your wardrobe within your color palette so that your photos look branded.
  • Your images should look cohesive & represent your brand.
  • People buy from people.
  • Relationships drive business, so in order for...
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Color Psychology & Visibility Tips with Michelle Lewis

 

We dive deep into visibility with today’s guest, Michelle Lewis. Michelle is an Amazon best-selling author, podcast host, TedX speaker, and founder of The Celebrity CEO Method. She teaches online CEOs how to skyrocket their visibility, launch their unique show strategy, and start landing press for their brand using Hollywood techniques inside her membership, the Visibility Lounge. Michelle breaks down color psychology and why color is so important in your branding, the difference between being everywhere online and showing up effectively, and how to get your first speaking opportunity if you dream of the TedX stage.

 

Favorite Takeaways From This Episode

  • Attracting your ideal client well is based on THEM, not you.
  • When it comes to brand differentiation start with something as simple as your brand color.
  • Branding colors give people a specific feeling in a specific part of their body, so when you choose a brand color, you want to take into account the way you...
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Media Trends, How to Elevate Your Branding, & the Future of Voice Technology With Amazon Alexa’s Brand Marketing Lead, Sabena Gupta

 

Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class

In this episode, you’ll have the pleasure of sitting in on my insightful and thought-provoking conversation with the former Director of Marketing and Brand Strategy for The New York Times,  Sabena Gupta. Sabena recently made a career shift from the media space to technology and moved cross country to head up Brand Marketing for Amazon Alexa in Seattle. Sabena has worked with major brands like Verizon, Wheat Thins, and Starbucks, as well as played an integral role in the creation of the New York Times’ Brand Book and Truth Campaigns. She shares her advice on how to build a...

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The No BS Guide To Success and Starting Over with Chrissy Kling & Nicole Levine

 

Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class

Started from the bottom, now we're here...and these ladies did it twice with their business! Our first joint interview on this podcast features one of my favorite sister duos, Chrissy Kling & Nicole Levine. They are the owners of Good Carma Studio, a unique, LA-based agency redefining branding and product placement through connecting brands, celebrities, and consumers. Prior to Good Carma Studio, Chrissy and Nicole developed two highly successful apparel lines, My-Tee and Hope & Glorie, which were sold in Bloomingdale’s and Barneys New York over the course of a decade. With...

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Leverage Your Network, Education, and Brand With Julia Haber

 

Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class

Joining us on this episode is a force to be reckoned with, 23 year old Julia Haber. After completing internships at Snapchat and Spotify in college, Julia founded Wayv, a company that brings the heart of brands to college students through on-campus pop-up experiences. Julia shares how she leveraged networking to secure brand partnerships with Rent the Runway and Refinery29, her best tips for making the most of your college experience, and what it’s like to be a young CEO in New York City. 

 

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Favorite Takeaways From This Episode

Lean into what...

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Personal Branding That Creates Impact & Becoming an Advocate For Change in the Workforce With Erika Wykes-Sneyd

 

Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class

This week’s episode is one for the books. Ellen sat down with Erika Wykes-Sneyd, the Global Head of Brand Experience & Innovation at PayPal, Venmo and their family of brands. Through her work at corporate giants like Uber, Google, Sony Playstation, Toyota, and now PayPal, she has dedicated her career to building purpose-driven brands that serve the customer, shareholders, and their communities. She shares her insights on how personal branding leads the way for business expansion, how to build a dynamite network that strengthens your career, and the importance of being an advocate...

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