Where are my fellow podcasters at? This episode is for you if you want to grow your show!
Starting out as an Audio Engineer grad who caught the travel bug, Jeremy Enns knew he wanted to figure out a way to be able to work for himself from wherever he wanted. Now, after 5 years of deep diving into the podcast space and falling in love with marketing, he runs Counterweight Creative, a successful podcast production and marketing agency helping creatives build podcasts that market & grow themselves.
If you are a podcast host with a small audience or you’ve hit a plateau in your monthly downloads, Jeremy is here to help you make your breakthrough! Keep listening to learn why launching a podcast shouldn’t be viewed as your primary audience builder, the most important people to pay attention to when trying to accelerate your podcast growth, and how his client with an average of 200 downloads pulled off a $300K launch.
Connect with Jeremy:
If you're marketing your business on Instagram, it's likely that you've got a link in your bio. More often than not, business owners use link management tools like Linktree or Milkshake to provide more link options to their followers. Hey... we've done it too! But more recently we had a revelation that would not only give us more customization with our link, but also allow us to better target our ads. Keep reading to find out how and why we created our own 'Link in Bio' landing page using Kajabi!
You know when you visit a website and all of a sudden every ad on every page you go to is promoting that site? That is all thanks to cookies! (Unfortunately, not the delicious kind.) When you browse the web, cookies are sent to your device that tailor ads and websites to you. So if you are marketing online, and are promoting a link that does NOT lead to your website, you are missing out on all those opportunities to...
Em Ducharme is a business strategist and founder of Zero to CEO whose work has been featured on major media outlets such as Forbes, ThriveGlobal, The Good Men Project and Business2Community.
As a former corporate sales consultant for Fortune 500 companies, Em helped to grow and scale businesses for the last ten years in various sectors, inluding hospitality, finances, entertainment, and e-learning. She's raised millions of dollars in investor funds for the companies that she worked with and was able to scale her own companies past the multi 6 and 7 figure mark in record-breaking time.
We cover a diverse range of topics in today’s conversation, including making the leap from the corporate world to entrepreneurship, proof that having more products is actually less profitable, and how she made six figures in five hours while going to the spa.
Curious what type of business owner you are? Take Em’s quiz!
Hello friends! Welcome back to the show. Today I'm thrilled to be bringing you two of our amazing Cubicle to CEO Members, Sarah Matson and Ashley Lew. They're on today sharing their experience being a part of The Cubicle to CEO Membership, and how they've used our Consistent Clients Cashflow System (that we teach inside the membership) to make their first $10K month! I think it's so much fun to learn from other entrepreneurs who are working alongside us in the trenches as I call it. It's also so amazing to see how two entrepreneurs from completely different industries can see success using the same system! So, I want you to look at today's episode as a case study of how these two in their businesses, and what it looks like to accelerate the growth of your business.
Hang out with us inside our free Facebook group, The Cubicle to CEO Podcast Lounge!
Welcome back to another solo episode! This week's episode is on a really juicy topic that has completely transformed the way that I do business. It is the Dunning Kruger effect. I was first introduced to this concept by a friend & business mentor of mine, and it has radically changed the way that I look at my behavior patterns around business. If you struggle with shiny object syndrome, or feel like you start things but never finish them, this episode is a short discussion on this topic where I break down why this happens, how you can avoid it, and show up for your own life.
Reach your dream clients on Instagram for only $27 with Hashtag Hacks!
This conversation is with one of the boss ladies I respect the most and a local business trailblazer, Alicia Brown. Alicia is the co-owner of Honeycomb Salon and its sister sustainable salons & day spas in Corvallis, Oregon. Alicia is my former boss turned friend (we’ll share a bit more of that story in today’s episode), and in just 3 years of opening the doors to the first Honeycomb, now has 4 salons supporting 60 employees. In an industry where profitability evades most salon owners for years, Alicia has defied the odds by being profitable + debt free since the beginning. Today she shares why she chose to scale with employees rather than independent contractors, the importance of mentorship, and how she maintains a strong team culture alongside rapid growth.
Ready to create your own Tiny Offer? Learn how here: https://alliebjerk.thrivecart.com/tiny-offer-lab-group-coaching/?affiliate=ellenyin002
There are few people that could get me up before the sunrise, but today you’ll get to listen in to an early morning coffee chat with my dear friend, Allie Bjerk. In an online world of flashy cars, mansions, and big claims, I immediately resonated with Allie because we both adopt an anti-guru approach to marketing. Allie teaches entrepreneurs how to create more impact and income with time-leveraged programs & marketing automation through her signature program I joined a few months ago, Tiny Offer Lab. Our conversation centers on how to create a list of buyers instead of freebie seekers, how Allie made over a million dollars from a single funnel selling a $27 digital product, and how she manages two, 7 figure businesses on 20 hours a week as a mom of 3. Keep listening for Allie’s tangible steps on how to dream big and...
My team and I wanted to do something to give back, so we're offering FIVE $100 grants to small business owners who need an economic boost right now. Apply here by April 13th (Easter): www.ellenyin.com/grant
I know a lot of you are worried right now. These are uncertain times, especially for small business owners, and I want to be sensitive to that. However, I believe this is actually a time to see your business thrive rather than shutting down, hiding, and focusing on the lack. Keep listening for my insights on how to profit through COVID-19, not from it, the best resources to protect your business financially right now, and an end of Q1 update on my business + reflection on the last three years of growth.
More Resources From This Episode:
1. The Economic Injury Disaster Loan
2. Payroll Protection Program
3. Kelli Loo CPA's Blog on the PPP SBA Loan
4. Kelli Loo CPA's Blog on CARES Act & SBA Loans
5. Gravy Solutions Blog
6. Hashtag Hacks $27 Mini-Course
When I say the name “Coca-Cola,” what comes to mind? You can picture the logo right away, right? That is the beauty of branding. Cohesive visual branding is crucial in helping your audience recognize you, and standing out in the online space. In this episode, I’m sharing a clip from a video from my YouTube channel where I break down the importance of creating branded visual content, how you can create more cohesive visual assets for yourself without needing a large budget and tell a story with your visual assets, and a behind the scenes look at my first branded photo shoot back in August.
You know we love bringing you the wisdom of successful entrepreneurs who have - so to speak - already made it, but we also think there is so much value in learning from entrepreneurs who are actively working in the trenches to build their business. I recently got to chat with my sweet friend, Lauren Strain, a 29 year old single mom and founder of newly launched company, “Pollumination", a collection of eco-chic candles + ceramics.
Lauren actually created a few custom tumblers for me before, and besides the fact that her products and packaging are so beautifully made, she also has a huge heart for giving back. A portion of all her proceeds goes to the Pollinator Partnership in San Francisco, California to support bee conservation.
Lauren shares with us the hardest parts of transitioning from a service based business as a photographer to now a products based business, why she chose to make giving back a key element of her business model from the beginning,...